They've turned treadmills into a dance routine, converted a car into a stunt man's instrumental dream and made a Rube Goldberg Machine worthy of Mozart. Now, OK Go is back with another absurd -- and absurdly entertaining -- new music video.
Built around the track, "The Writing's On The Wall," the video employs all manner of mind-bending optical illusions to reinforce the narrative behind the song, which Rolling Stone identifies as a "pre-break-up report from a relationship in which two people keep seeing things in different ways."
And when we say mind-bending, we mean it. Here's how the video opens:
And, after much visual trickery, here's how it ends:
Rolling Stone adds the setup took a crew three weeks to build, and the video itself required 50 takes to get right.
The band's latest album, "Hungry Ghosts," is set to be released in October.
WATCH the full video, above, and a behind the scenes look, below:
Built around the track, "The Writing's On The Wall," the video employs all manner of mind-bending optical illusions to reinforce the narrative behind the song, which Rolling Stone identifies as a "pre-break-up report from a relationship in which two people keep seeing things in different ways."
And when we say mind-bending, we mean it. Here's how the video opens:
And, after much visual trickery, here's how it ends:
Rolling Stone adds the setup took a crew three weeks to build, and the video itself required 50 takes to get right.
The band's latest album, "Hungry Ghosts," is set to be released in October.
WATCH the full video, above, and a behind the scenes look, below: